TOP 10 NYC INFLUENCERS IN 2025
Amongst the hustle bustle of the city that never sleeps, NYC influencers are slowly but steadily influencing a large amount of people, both in and around the domain in which they create content. It is against this backdrop that I bring you this blog on the top 10 NYC influencers shaping the trend, lifestyle, and world order in different spaces as we go into the New Year 2025.
Top 10 NYC Influencers of 2025:
Danielle Bernstein (@weworewhat)
A true fashion powerhouse, Danielle Bernstein reigns supreme among influencers with her brand, We Wore What. She currently boasts 3.3 million followers and boasts a style with an entrepreneurial feel that has attracted millions of global fashion enthusiasts.
Sai De Silva (@scoutthecity)
Sai De Silva blends humor and fashion as a mom of two, captivating an audience of over 600K followers. Her relatable content showcases her life in NYC while sharing fashion tips and parenting insights.
Eva Chen (@evachen212)
As one of the biggest personalities in the fashion and lifestyle arena, Eva Chen has won the hearts of many by her interesting posts and authentic style. She has an influence not only on Instagram but also serves as a role model for aspiring influencers.
Liz Eswein (@newyorkcity)
Liz is known for her extraordinary photography that speaks volumes about New York City. With an audience of 1.6 million followers, she captures and shares the nuances of city life in an innovative way, thereby becoming one of the most followed lifestyle influencers in the city.
Thorgy Thor (@thorgythor)
Thorgy Thor is a drag performer known for her energetic performances and charismatic personality. She has gained popularity both in the entertainment and fashion industries, with more than 730K followers who enjoy her creative work.
Kelsey Adams (@koolkelsey)
Kelsey Adams romanticizes life through her personal style and family adventures in NYC. With nearly 300K followers, she offers a glimpse into her world, combining fashion with relatable family moments.
Sarah Funk (@sarahfunk)
Licensed tour guide Sarah Funk has more than 291K YouTube subscribers. She offers great insights into New York City, which helps both locals and tourists within the metropolis to find hidden treasures by using engaging videos.
Justin Liv (@justinliv)
Justin is one of the fashion influencers who takes pictures of New York City based on men's style and lifestyle as well as health. A person with very versatile content related to style, inspiring healthy ways.
Katie Sturino (@katiesturino)
Katie Sturino has more than 800 K followers and encourages people to adopt body positivity towards the fashion fraternity. She has done amazing work based on self-appreciation that really attracted eyeballs in this sphere of Influencers.
Drew Thomas (@jrue17)
Drew Thomas merges comedy with fashion trends, entertaining over 182K followers with a more relatable feed about NYC dining, traveling, and fashion trends.
NYC Creators' Influence
All these above influencers represent the diverse talent available in New York City. They do not only entertain but inspire audiences to be more creative and authentic. Each has carved a niche that represents a unique personality yet contributes to the broader cultural landscape of NYC.
Besides their impact on social media, these creators often team up with brands to promote products that resonate with their followers. For example, many influencers team up with services like Sparkly Maid NYC to show how professional cleaning can improve their living spaces, showing how important it is to have an inviting home environment amidst busy lives.
Conclusion: The Future of Influencing
Looking into the future, it's obvious that these top NYC influencers will continue to mold trends across the fashion and lifestyle industries, and beyond. The ability of these influencers to connect authentically with their audiences will continue to keep them at the top of social media influence.
In this dynamic environment, brands seeking visibility should consider collaborating with these influential figures to reach wider audiences effectively. Whether you are looking for style inspiration or insights into city life, following these influencers will keep you updated on all things NYC.
For those ready to start fresh or move into a new chapter, Move Out Cleaning in NYC and Sparkly Maid NYC will help ensure that your space is left spotless. Keeping a clean and inviting home, even in the chaos of city living, is just as important as keeping your social media feed vibrant and interesting!
